BMW Tours in Munich (Factory, Welt, Museum): A Complete Guide

BMW Welt Tours – General Info

BMW Welt (BMW World) is the company’s experience and automobile collection center. It features fascinating, futuristic architecture and hosts a wide range of exhibitions and events. One unique area is the section dedicated to the personalized delivery of customer ordered BMWs. American customers who choose European Delivery will receive their car at the BMW Welt in a prominent display area only accessible to delivery customers.

BMW Welt is about Discovery

The BMW Welt is unlike any other building. You can take a guided tour of breathtaking architecture and experience the fascinating history of BMW firsthand from its beginnings in aviation and Motorsports to the present day as one of the Premium car and motorcycle manufacturers. Discover all brands of the BMW Group in more of a “show room”-like atmosphere without the sales pressure.  There are sections dedicated to BMW vehicles including M series, i Series, MINI, Rolls Royce, Motorrad (motorcycles), and often special exhibits or innovations on display.  You will also find a quite large “Lifestyle” (souvenir / fan) shop offering clothing, accessories and gifts for each BMW brand including a very large section dedicated to MINI.

Admission to the BMW Welt is free.  However, guided tours may be purchased at the welcome desk as well as Munich factory tours (which should be booked in advance).  There are several restaurants on site from casual to “reservations only” on offer (see BMW Welt restaurants), and corporate or special events can also be booked and held at the BMW Welt.

BMW Welt Tour Details

Guided Tour Times:

• Monday to Sunday: 3.30 pm (EN)
• Monday to Sunday: 2.00 pm (DE)

Participants: max. 20 people

Duration: 60 minutes

Ticket prices: 

• Individual: 7.50 EUR / 6.50 EUR discounted*
• Group: 150.00 EUR / 125.00 EUR discounted*

BMW Welt Opening Hours

• BMW Welt: Monday – Sat: 7:30am – 12am (midnight); Sundays 9am – 12am (midnight)
• BMW Lifestyle Shop: Monday – Saturday: 9:00am – 6:00pm; Sundays/Holidays: 10:00am – 6:00pm
• BMW on Demand: Daily from 9:00am – 6:00pm

Getting to BMW Welt

BMW Welt Location / Directions

BMW Welt – Am Olympiapark 1; D-80809 München

Arriving via U-bahn Subway: Take U3 train to Olympiazentrum Station, follow the signs for the 3-minute walk to BMW Welt once you step off the subway train.

Restaurants at the BMW Welt

BMW Welt has 4 culinary offerings for all price ranges and appetites. Here is a brief overview of your options at the BMW Welt.  Some locals even visit the Bavarie Brassiere or the Michelin Star Rated essZimmer restaurant for celebratory evenings and special events.  Also, BMW Welt after dark is a magical space, so consider an evening meal some time during your visit to Munich!

BMW Welt Restaurants

Cooper’S – Snacks & Drink

The ground-floor bistro near the north entrance to BMW Welt is the snack and catering center for all visitors to BMW Welt. It offers a varied range of snacks at any time of day, including takeaways and culinary gifts.

• Hours: Monday to Saturday from 7:30am – 7:00pm / Sundays and holidays from 9:00am – 7:00pm
• Reservations: not necessary

Biker’s Lodge – Snackbar

The Biker’s Lodge is the place to go for coffee breaks and delicious snacks. In this cozy lodge, you’ll find a wide range of cake specialties. The sweet offerings are complemented by pit-stop delicacies from Bavaria, the Alsace and Tuscany.

• Hours: Monday to Sunday: 10.00am – 6.00pm
• Reservations: not necessary

Bavarie – Brasserie

The Restaurant Bavarie combines a French brasserie with the finest regional Bavarian offerings. The name already says what customers can look forward to: international, contemporary dishes made from sustainably produced regional ingredients.

TIP: Every Friday evening from 6pm to 8pm seating, you can enjoy a very special menu in a unique atmosphere. The “Chef’s Choice” is a 4-course menu which combines the most popular dishes of day with chef Dominik Kreuzig’s favorite products.  Be sure to reserve ahead!

Hours – Monday to Saturday: 11:00am – 11:00pm / Sunday and public holidays: 11:00am – 6:00pm

Reservations:

• e-Mail: bavarie.bmw-welt@feinkost-kaefer.de 
• Phone: +49 (0)89 358 991 818

EssZimmer – Michelin Star Fine Dining

The EssZimmer on the third floor of BMW Welt is Munich’s latest gourmet address that appeals to all the senses.  The menu is founded on classic French cuisine with Mediterranean and regional influences, honest and authentic products, and a team that is intimately familiar with craft and creativity. The culinary experience is rounded off with first-class service and excellent wine recommendations.

EssZimmer was awarded its first Michelin Star in 2014, and chef Bobby Bräuer and his team create a special experience each night for a small group of guests.  EssZimmer is often a destination restaurant for locals as the food combined with the ambience of the BMW Welt in the evening is magical.  Be sure to reserve well in advance!

Hours: Tuesday to Saturday: from 7.00pm / Closed on Sunday, Monday and public holidays

Reservations:

• Dedicated Website (German site – open in Google Chrome to translate)
• e-mail: esszimmer.bmw-welt@feinkost-kaefer.de
• Phone: +49 (0)89 358 991 814

BMW Factory Tour Munich

Models Produced: 3 Series Plug-in-Hybrid 330e, 3 Series Sedan, 3 Series Touring, 4 Series Coupe, M4 Coupe, Engines

(Note: For the other 8 BMW factory tours outside of Munich, be sure to check out BMW Factory Tours: The Ultimate Planning Guide)

A guided tour of the BMW Group’s main plant in Munich gives you access to all areas of automotive production: the press plant, the body shop, the paint shop and assembly. Around 8000 employees from over 50 countries work at this location, including approximately 850 apprentices.  Approximately 1000 automobiles and over 2000 engines are built here every day and are then integrated into the global production network.

This is the easiest tour to book but the busiest location, so an advance reservation is important.  With BMW Welt and BMW Museum in the same location, thousands of tourists visit daily, and walk-up tour availability is rare during peak seasons like summer, Oktoberfest, and the lead up to Christmas (don’t forget that the BMW Factory is closed during the Christmas and New Year’s holiday weeks!).

BMW Munich Factory Tour Details

Tour Frequency: Factory tours are offered Monday – Friday between 9am and 4:30pm in English and German at scheduled intervals.  Book ahead for your preferred date and time.

Tour Duration: 2 Hours

Tour Cost:

• Single visitors: 12 EUR / 9 EUR reduced*
• Groups (up to 30 persons): 240 EUR / 200 EUR reduced*

Tour Booking for BMW Munich is done directly via email or phone to BMW and not through the online booking portal that other factory locations use.

• Book by e-mail: infowelt@bmw-welt.com (writing in English is fine, give a range of date options and specify that you want an English-speaking tour and they will reply with availability and booking options)
• Book by Phone: +44 (0) 89 1250 16001 The representative may answer in German but will respond in English as soon as you say “hello”. (From American landline dial: 01149 89 1250 16001, from a Cell Phone dial +49 89 1250 16001 – the (0) is omitted and only used for local calling.  The + plus sign may be entered by long pressing the zero key. Time difference should be considered if calling.)

Getting to BMW Factory Munich

BMW Factory Munich Location / Directions

BMW Welt – Am Olympiapark 1; D-80809 München

Arriving via U-bahn Subway: Take U3 train to Olympiazentrum Station, follow the signs for the 3 minute walk to BMW Welt once you step off the subway train.

The Factory tour meeting point is inside of the BMW Welt at the Tour Desk.  You should arrive 15 minutes in advance of your appointed time.  There is plenty to see and do while you wait.

BMW Museum and Tours

Whereas BMW Welt is about current and future of BMW, the BMW Museum showcases its past.  The BMW Museum presents the company, brand and product history of BMW in a fascinating way. A visitor trail leads through 25 separate exhibition areas and more than 90 years of brand history. On the 5,000 square meter exhibition area around 120 original exhibits are on display.  Background information on the exhibits is provided in German and English

The BMW Museum embodies the brand experience in Munich alongside the BMW Group Plant and BMW Welt. It was founded in 1973 as one of the first ever brand museums and was redesigned and expanded in 2008. Travel back to the early 1900’s where BMW started making aircraft engines, motorcycles, and finally automobiles in 1929; and learn the BMW logo which represents the colors of the state of Bavaria.

BMW Museum Tour Details

A BMW Museum mobile app is available and offers descriptive audio for self-guided tours.  It may be downloaded in advance and has many sections about the history and areas of interest for focus of your visit.  The BMW Museum mobile app download is free and can be found here:

• iOS: Apple iTunes Store
• Android: Google Play Store

Tip: Allow about 2 hours to visit the BMW Museum

Opening hours: Tuesday – Sunday 10am – 6pm (last entry at 5:30pm)

Regularly closed: Mondays, 24-26 December, 31- December and 01 January.

Self-Tour Cost:

• Individual: 10 EUR / 7 EUR discounted*
• Groups of 5 or more: 9 EUR / person
• Family Ticket: 24 EUR (covers 2 adults and up to 3 children)

Guided Tour cost:

• Individual: 13.00 EUR / 10.00 EUR discounted* 
• Group: 190.00 EUR / 150.00 EUR discounted* 
• Family: 29.00 EUR (for parents with their own children)

* Discounted tickets are available upon presentation of valid ID for the following: BMW Clubs, students up to the age of 27, children under the age of 18, senior citizens and disabled persons.

Guided Tour Schedule:

Guided tours are offered Tuesday to Sunday: 11:00am, 2:00pm (German) and 12:00pm, 3:00pm (English). You may also visit during other hours and do a self-guided tour (no advance reservation necessary).

Guided Tour Duration: 60 Minutes

Booking for guided tours:

Reservations for the guided tours are done either by e-mail or phone.  While you may be able to arrange a tour upon arrival, tours are frequently sold out on the day, so advance booking is advised.

• Book by e-mail: infowelt@bmw-welt.com (your reservation request e-mail may be in English or German)
• Book by Phone: +49 (0) 89 1250 16001

Getting to BMW Museum Munich

BMW Museum – Am Olympiapark 2; D-80809 Munich

The BMW Museum is located directly across the street from the BMW Welt.  There is an overpass bridge to cross the road, however there are traffic signals for crossing the road as well.  Be on the lookout for approaching bicycles!

BMW GROUP CLASSIC and Tour

Classic vehicles, heritage, and parts.

BMW Group Classic services acts as the central hub for owners of classic BMW vehicles in terms of parts sales, services, repairs, restoration, vehicle sales and purchasing, and vehicle certificates. Additionally, the BMW Group Archive specializes in answering questions on the history of the company, its brands and products. BMW Group Classic’s portfolio also includes participating in classic vehicle events, as well as preserving and managing a collection of some 1,000 exhibits.

Since 2016, Moosacher Straße 66 in Munich has been home to BMW Group Classic and the first port of call for anything to do with classic vehicles from the BMW Group.  The site covers an area of 13,000 square meters and is located not far from BMW Group headquarters – so it is also very close to BMW Welt, the BMW Museum and the BMW car factory.  The site contains one of BMW’s first production halls. Originally used in the manufacture of aircraft engines, this hall is now a listed building which stands as a monument to the allure of the BMW brand. 

Selected areas of BMW Group Classic, such as the historic vehicle collection center, can be visited in the course of the guided tour.  Here you’ll see an exclusive collection of classic cars and prototypes.  Note that you must purchase your tour tickets in advance from the BMW Welt as they do not sell tour tickets at the door. 

BMW Group Classic Tour Details

Dedicated Website

BMW Group Classic Tour (open) tour: Friday: 2:00pm (EN), 3:30pm (DE); Saturday: 2:30pm (EN), 12:00pm (DE)

Group tour: Saturday: 4:00 pm (EN or DE)

Participants:  max. 20 people

Duration: approx. 60 minutes

Ticket prices:

• Individual: 16 EUR / 13 EUR discounted*
• Group: 250 EUR / 210 EUR discounted*

Tour Booking for BMW Classic is done directly via email or phone to BMW.

• Book by e-mail: infowelt@bmw-welt.com (writing in English is fine, give a range of date options and specify that you want an English-speaking tour and they will reply with availability and booking options)
• Book by Phone: +44 (0) 89 1250 16001 The representative may answer in German but will respond in English as soon as you say “hello”. (From American landline dial: 01149 89 1250 16001, from a Cell Phone dial +49 89 1250 16001 – the (0) is omitted and only used for local calling.  The + plus sign may be entered by long pressing the zero key. Time difference should be considered if calling.)

Cafe Mo. 66 at BMW Group Classic

During your visit, be sure to have a cappuccino, beer, or a light bite at the on-site Café Mo. 66!  From May through October, Café Mo 66 opens on the first and third Saturday of every month for a “Wheels & Weißwürscht” event. Visitors are invited to join in all the fun. At other times, the cafe is open during most visiting hours.

Cafe Location (within BMW Group Classic) – Moosacher Str. 66, 80809 München

Cafe Hours:

• Monday – Thursday: 9:00am – 6:00pm
• Friday: 9:00am – 3:00pm
• Saturday, Sundays, public holidays: closed

Classic BMW Rental Program

Unlike BMW on Demand at the BMW Welt, the BMW Group Classic car rental program offers all style-conscious fans of vintage vehicles and recent classics the chance to experience the fascination of these legendary BMWs first hand. The selection of available models ranges from classic BMW, Rolls Royce, MINI and motorcycles to exclusive show cars and historic racing machines. Cars are available by the day or by the weekend. You can even rent a chauffeur if you like!

The rental process begins with your contact to the special group at BMW Group Classic.  They can advise you on the options available and put together a package to meet your individual requirements or a gift certificate for your BMW enthusiast. You can contact BMW Group Classic Car Rental Program at classic.dispo@bmwgroup.com

Getting to BMW Group Classic in Munich

BMW Group Classic Location / Directions

BMW Classic is just 8 minutes north by subway from the BMW Welt on the U3 line.

BMW Group Classic – Moosacher Str. 66; D-80809 München

Arriving via U-bahn Subway: Take U3 train to Oberwiesenfeld Station (1-stop / 8 minutes north of BMW Welt / Olympiazentrum station).

BMW GROUP Recycling & Dismantling Tour

VEHICLE RECYCLING

This special guided tour will take you on a fascinating journey behind the scenes of BMW AG’s Recycling and Dismantling Center (RDZ). You will learn everything that there is to know about the individual stations that make up the center’s internal process — from the reception of the vehicle all the way to its dismantling. Additionally, you will receive interesting information about current governmental provisions on the reutilization of end-of-life vehicles and witness the “circular economy” in person.

The Recycling and Dismantling center is north of Munich in Unterscheisheim, which can be reached by the S-Bahn train and a 15-minute walk.  Tours are only offered by request, and generally require a group booking, however your group may be as small as one.  This tour is not suitable for those who need wheelchair access and is only advised for children aged 14 and above.  It is also required to wear non-slip shoes.

What is “RDZ”? – In German, the word for “Center” is “Zentrum”, so you will be visiting the “Recycling und Demontage Zentrum” or RDZ.  During your travels, you’ll likely notice that Z on many signs relating to other Centers.

BMW Recycling & Dismantling Tour Details

Tour Availability / Duration: Dates on request, contact booking center

Tour Cost: Group: 150.00 EUR / discounted* 125.00 EUR

Tour Booking for BMW Recycling & Dismantling is done directly via email or phone to BMW.

• Book by e-mail: infowelt@bmw-welt.com (writing in English is fine, give a range of date options and specify that you want an English-speaking tour and they will reply with availability and booking options)
• Book by Phone: +44 (0) 89 1250 16001 The representative may answer in German but will respond in English as soon as you say “hello”. (From American landline dial: 01149 89 1250 16001, from a Cell Phone dial +49 89 1250 16001 – the (0) is omitted and only used for local calling.  The + plus sign may be entered by long pressing the zero key. Time difference should be considered if calling.)

Getting to BMW Recycling & Dismantling “RDZ”

BMW RDZ Location / Directions

BMW Recycling & Dismantling Center: Carl-von-Linde-Straße 25a; D-85716 Unterschleißheim 

Arriving by S-Train: Take the S-bahn Train S1 to Unterschleißheim station – (use Google maps to guide you on the brief walk from the station.)

BMW European Delivery

If you haven’t considered taking advantage of this program, you should!

The BMW European Delivery program allows you to custom order your BMW from your local dealer in the United States, and then collect the car at the BMW Welt in Munich for an unforgettable “create-your-own” experience.  European Delivery cars include local registration, 2 weeks of prepaid road insurance (more is available), and GPS programming of local maps to use during your time in Europe. 

You drive your car during your time in Europe, and simply drop the car at one of the many locations in Munich or several other German cities or surrounding countries.  The car is then shipped to your dealer in America and cleaned up and delivered to you once again.

Learn More About the BMW European Delivery Program

The BMW European Delivery program has several planning steps for you to take, and they are covered in detail in BMW European Delivery: Complete Planning Guide.

When you visit the BMW Welt, you will see a center section with beautiful new cars on turntables and this is the area where customers are given one on one detailed instruction on their new car, and then drive it off down a special ramp directly to the outside roadway.

BMW GENIUS

Would you like to find out more about a particular model? Or about engineering, equipment and engines? BMW is offering a new FREE service for customers, visitors and fans of the brand: an individual consultation on all BMW cars, given by a BMW Product Genius, with whom you can now arrange a scheduled appointment.

The Product Genius is a highly qualified vehicle expert with a comprehensive technical knowledge of all BMW models. At BMW Welt, they present BMW products, engineering and various application options to existing and prospective customers in a relaxed and inspiring environment – with absolutely no time or purchasing pressure.

The BMW Genius is not a salesman but rather a specialist who can fascinate people with their encyclopedic knowledge of BMW vehicles. They also use tools such as a tablet computer with visualization software to configure models and explain vehicle functions directly supported by photos and videos.  The consultation is free of charge and is available from Monday to Sunday from 10.00am to 5.00pm.

Booking a Genius Reservation

BMW suggests booking this appointment by phone; however, you may first try an e-mail contact to confirm this.  If you do email, be sure to list your desired dates, model of interest, and that you prefer an English-speaking Genius. BMW has an excellent customer communication team, and they will do their best to accommodate you and will advise on any other details needed to book.

Reservations:

• Book by e-Mail: infowelt@bmw-welt.com
• Book by Telephone: +49 (0)89 1250 16001 to arrange an appointment with the BMW Welt Product Genius. The representative may answer in German but will respond in English as soon as you say “hello”. (From American landline dial: 01149 89 1250 16001, from a Cell Phone dial +49 89 1250 16001 – the (0) is omitted and only used for local calling. The + plus sign may be entered by long pressing the zero key.  Time difference should be considered if calling.)

BMW On Demand

Experience the joy of driving a BMW firsthand by renting a current model BMW vehicle by the hour at the BMW Welt.  Select from a range of cars that you can keep from one hour to up to 5 days.  Hourly rates include insurance, and cars can be booked online up to 6 weeks in advance.  The price range is approximately 35 to 70 Euros per hour, so this truly is meant for a short-term experience.

Non-German customers will need a valid passport, a credit card and a valid driving license. Additionally, all documents need to be issued in the name of the renter.  Minimum driver age is either 21 or 25 depending on the vehicle rented.

BMW on Demand Details

BMW on Demand Website (select EN for English)

• List of models available with hourly prices in Euro
• Schedule of availability for your desired date and model
• Answers to Frequently Asked Questions about the service

Cars are picked up and returned to the BMW on Demand counter inside the BMW Welt.  Hours: Pickup / return is possible between the hours of 9:00am and 6:00pm

BMW On Demand Customer Desk

• e-mail: bmw-on-demand@bmw.de
• Telephone:  +49 (0) 89 382 71201

BMW MINI Pavillion

The new MINI Pavillion opened in October of 2019, is the reincarnation of the BMW Pavillion that offered an in-town showcase of the BMW brand for visitors.  Today, the MINI reinvention takes that idea up a level and has now become a place where you can learn about the MINI brand.  The Pavillion incorporates a snack / coffee bar, an eyeglass boutique, a Harmon Kardon lounge, a work-share space where you can book a meeting room, and a Barber offering wet shaves, beard styling and haircuts.  A perfect place for an afternoon coffee or cake.

Set aside a little time to visit and learn about the MINI brand while you are in the middle of “BMW land”.  BMW has become completely transparent about a MINI being a BMW, and the build quality and shared technology is proof.  MINI maintains a whimsical approach to design and maintains its own identity while being 100% BMW.

The MINI Pavillion is a freestanding building that closely resembles a car dealership from the outside with surrounding windows and new MINI cars on display.  If you arrive after hours, they generally have spectacular lighting on the cars on display, so it’s still a sight to see when they are closed.

Getting to the MINI Pavillion

Location: MINI Pavillion – Lenbachplatz 7a; D-80333 Munich

Hours: Mon – Friday 10am – 7pm, Saturday 10am – 6pm, closed Sunday and for special events.

The MINI Pavillion is a 3-minute walk from the Karlsplatz / Stachus S-Bahn / U-Bahn Station, but is also within walking distance of the Hauptbahnhof (central train station) or Marienplatz as well. (basically, between the two and 1 block to the north). 

BMW Visitor Side Trips

Visit the Largest BMW Dealer in Munich

If you’d like to visit a large BMW new car showroom with the locals, consider a (free) quick side-trip to the main BMW dealership in Munich.  At this location, you will find parts and a large area with BMW Lifestyle and MINI souvenirs, a small cafe, and plenty of cars to look at!  This dealer is conveniently located right across the street from a U-bahn stop (Frankfurter Ring), and is only a couple of stops away from the BMW Welt.  Not every employee will speak English, but it is highly likely that you will encounter a friendly employee who does.  It’s a great side trip for any BMW enthusiast! (Location: BMW Niederlassung Munich, Frankfurter Ring 35, 80807 München, U-bahn: U2 or U8 to station: Frankfurter Ring)

Visit the Largest MINI Dealer in Munich

There is a BMW / MINI Parts and Service department and a MINI new-car showroom just one block away from the BMW Headquarters (8-minute walk from BMW Welt).  At this location, you may sometimes find other BMW and MINI souvenirs that are unavailable in the Lifestyle Shop.  Simply walk past the BMW Museum on the sidewalk along the Petuelring, and at the end of the long block you will discover the entrance to the MINI showroom.  They also have a well-stocked parts department and it can be possible to get items which are not available in the US such as side-view blind spot mirrors.  You can also just stick to the T-shirts, but this is an interesting visit that almost nobody knows about. Expect only some of the employees to speak English, but you’ll find employees who do and will be able to assist. (MINI Munich: Petuelring 124, D-80809 München) 

Lunch Tip Nearby BMW Welt / Museum / Factory

For Americans (or anybody) who is craving a German take on the American-styled pizza, a visit to the Pizza Hut across the street from BMW Welt is a must!  I know this sounds silly, but the Salami Pan Pizza is better than any pepperoni counterpart version on offer from Pizza Hut in America, and you will be pleasantly surprised.  The prices are reasonable and there are even lunch deals available, however it’s amazing how few visitors make the walk across the street for a quick and hearty lunch.  Pizza Hut is located on the opposite corner from the BMW Welt, or across the Petuelring from the BMW Museum and Headquarters (Pizza Hut am Olympiazentrum – Lerchenauer Str. 42, D-80809 München)

Visit the Olympiapark

If you come out to the BMW Welt, it is also well worth your time to visit the Olympiapark located directly across the street.  The Olympic Stadium and surrounding venues were host to the 1972 Olympics, and you can visit many of the different venues that were built in addition to new adventures available to visitors:

• Olympia Tower (Turm) – Take in 360-degree views from 190 meters above Munich
• Take an adventurous (guided) walk across the rooftop of the Olympic Stadium
• Zip Line from the rooftop across the Olympic Stadium
• Descend from the stadium roof in a 40-meter drop to the ground – exhilarating and unforgettable.
• Or you could just have lunch…

If the adventures are too much, you can simply stroll around the park and view the venues and relaxing atmosphere.  Entrance to the Olympiapark is free, and only some of the venues have an admission fee. There are direct walks to Olympiapark from the BMW Welt that cross over the busy street.

Olympia Park Website in English

Olympia Park site layout of venues

Additional BMW Factory Tours Near Munich

If you enjoy car production factory tours, consider making a visit to one of the factories about 60 or 90 minutes by car from Munich.  Please see BMW Factory Tours: The Ultimate Planning Guide for outlines of all BMW Factory tours including:

• BMW Factory Dingolfing – see the birthplace of 3,4,5,6,7 and 8 series vehicles
• BMW Factory Landshut – this is where cockpits, Carbon Fiber, drive shafts, and parts for all BMW Group autos are made.
• BMW Factory Regensburg – this is where most convertibles are produced along with 1, X1, 2, X2 and 4 Series vehicles.

Reduced Entry Guidelines and General Tour Notice

Reduced Entry Fee:

Reduced entry is offered to Children and school students up to the age of 18, persons undergoing training, university students, disabled persons with escort, persons taking a year out for voluntary social or environmental service, unemployed persons, old age pensioners and the retired, members of BMW Clubs, the MGV (Association of Munich Tourist Guides) and the BVGD (Association of Tourist Guides in Germany), representatives of the press, BMW staff, holders of the BMW Card or the BMW Premium Card.

Guidelines from BMW:

• Please be at the agreed meeting point 15 minutes before the start of the tour.
• Please note that photo or video recordings are not permitted during the tour.
• As the factory tour runs through production areas, it is mandatory to wear sturdy, closed shoes.
• Walking distances may be up to four kilometers, the tours usually last between 2 and 2.5 hours.
• For safety reasons, it is essential that guests speak the language of the respective guide (DE/EN), or bring a suitable interpreter.
• For safety reasons, the minimum age for accompanied participants on the guided tour of the Munich plant is 6 ; young people aged 14 and over many participate in the tour unaccompanied.
• There are no tours of the plant on weekends, public holidays (in the state of Bavaria), and production-related closing days.
• Please understand that it is not always possible to visit all areas of production. We reserve the right to cancel tours at short notice, if required by production.
• The usual factory tour is connected with climbing stairs. Please let BMW know when booking if you would like to visit BMW with people with reduced mobility.
• It is not allowed to bring animals.

European Contact:

For any questions regarding a reservation booking, please do not hesitate to contact the BMW Welt Visitor service center for further information. You may reach BMW Monday to Friday from 8:00 am to 10:00 pm Central European Time (CET), Saturday, Sunday from 8:00 am to 6:00 pm CET on the following:

• Contact by e-mail: infowelt@bmw-welt.com
• Contact by Phone: +49 (0) 89 1250 16001
• Contact by FAX: +49 (0) 89 1250 160 09

As this is the general visitor phone line, English will be understood and spoken.  If they answer in German simply say “hello” and they will adjust and assist!

Frequently Asked Questions

How much time should I spend at BMW Welt

BMW Welt has many things to see and do.  You can spend the better part of a day there, or brush through the exhibits in 30 minutes.  Ideally, you should allow about 2 hours for the BMW Welt itself.  You can add in time for lunch, any tour that you have booked, and your BMW day will be quite full.

• BMW Welt – minimum 2 hours
• BMW Museum – up to 2 hours
• BMW Factory tour – 2.5 hours
• Add time for lunch or dinner
• Add time for a browse in the Lifestyle Shop

Do I need to make a reservation to visit BMW Welt?

You do not need reservations for BMW Welt, itself.  However, if you plan to take a factory tour or other guided tour of BMW, the BMW Museum, of BMW Welt, then you should start by booking tour reservations in advance.  Then you can set aside that day as the day to visit the BMW Welt before or after your reserved tour.

Can Children enjoy the BMW Welt?

Of course!  There are special and educational exhibits for children.  BMW Welt has special programs for kids including a monthly “Night at the Museum” sleep over, however they are mostly in German, but children will have an exciting time at the BMW Welt in activities in English.  Note that there is a minimum age for participation in the Factory Tour (6yrs for accompanied children and 14yrs for unaccompanied)